By Ishita Jha and Shriya Samanta | ShoQs 2026 Have you ever wondered why some brands lose customers when prices rise, while others gain more? For most retailers, higher prices lead to lower sales. Yet Hermès, …
Month: March 2026
How to Think About Net Exports
By Chloe Song | ShoQs 2026 Tariffs under the current administration are usually discussed in terms of the trade deficit and GDP. Both are tied to a simple macroeconomic idea: net exports. What are net exports? …
The Algorithm of Desire: TikTok’s Grip on Gen Z Spending
By Charlotte Vigy and Allison Fecke | ShoQs 2026 Over 7.5 million U.S. businesses now exist inside a single app, TikTok. What started as a platform for short-form video has become a marketplace where Gen …
The UW-Madison Housing Crisis
By Anvika Annyapu, Rachelle Lang, Sarah Samman, and Jonathan Minnis | ShoQs 2026
Effects of Mass Deportation on U.S.-Born Workers
By Justin Yan | ShoQs 2026 Have you ever wondered what would happen if millions of undocumented immigrants were removed from the country today? At first glance, it seems like it would free up jobs …
The Rising Opportunity Cost of College
By Shubhi Sancheti | ShoQs 2026 While writing essays, taking tests, and submitting applications, have you ever wondered whether college is still “worth it?” For decades, the answer seemed obvious. A bachelor’s degree was viewed …