By Vibha Nair | ShoQs 2026 The global economy has quietly shifted from one-time purchases to subscription-based recurring payments. In just a decade, the model has embedded itself into nearly every corner of daily life, from …
Focus Forward: DigitalRoads Safety Initiative
By Shreshth Rach | ShoQs 2026 Wisconsin has a distracted driving problem that goes beyond individual responsibility. In 2023, the state recorded 9,261 crashes caused by distracted drivers, resulting in 3,586 injuries and 23 fatalities. That …
How Price Increases Make Hermès More Desirable Than Ever
By Ishita Jha and Shriya Samanta | ShoQs 2026 Have you ever wondered why some brands lose customers when prices rise, while others gain more? For most retailers, higher prices lead to lower sales. Yet Hermès, …
How to Think About Net Exports
By Chloe Song | ShoQs 2026 Tariffs under the current administration are usually discussed in terms of the trade deficit and GDP. Both are tied to a simple macroeconomic idea: net exports. What are net exports? …
The Algorithm of Desire: TikTok’s Grip on Gen Z Spending
By Charlotte Vigy and Allison Fecke | ShoQs 2026 Over 7.5 million U.S. businesses now exist inside a single app, TikTok. What started as a platform for short-form video has become a marketplace where Gen …
The UW-Madison Housing Crisis
By Anvika Annyapu, Rachelle Lang, Sarah Samman, and Jonathan Minnis | ShoQs 2026
Effects of Mass Deportation on U.S.-Born Workers
By Justin Yan | ShoQs 2026 Have you ever wondered what would happen if millions of undocumented immigrants were removed from the country today? At first glance, it seems like it would free up jobs …
The Rising Opportunity Cost of College
By Shubhi Sancheti | ShoQs 2026 While writing essays, taking tests, and submitting applications, have you ever wondered whether college is still “worth it?” For decades, the answer seemed obvious. A bachelor’s degree was viewed …
GENIUS Act: An Approach to the U.S. Fiscal Deficit
By Junius Lee | ShoQs 2026 You have probably heard of the fiscal deficit problem, and people making huge profits by investing in crypto. But few people would have ever linked the two. The recently …
Death Taxes: Is Raising the Exemption Bar Bad?
By Taehun Kim | ShoQs 2026 Death taxes often refer to taxes paid following a person’s demise, including estate taxes paid by the deceased’s estate, or succession taxes paid by the heirs. Recently, the legislature …